Branding for NovaHope
Hope Gillis of NovaHope came into my office by chance.
She was struggling with a designer in Toronto to find the right look for her new company. She felt her vision was getting lost and misinterpreted.
We started from the very beginning and went in a completely new direction.
The graphic symbol I created for Hope’s branding may be interpreted individually– for example,
as a nova, triquetera, or the tree of life and so on–while representing in each case the
professionalism and a sense of comfort that Hope was seeking.
Moving forward with the branding, I designed a business card, rack card, letterhead and supplied
the web designer with the graphic elements and specific fonts for Hopes website which can be
viewed here: https://novahope.ca
“Bonnie is one in a million. Truly a gifted designer.” – Hope Gillis